We release features without clearly communicating correct, clear, and engaging user stories that help targeted audience and wider community members understand and engage with the feature, and help tailor it based on their needs.
Make a 1min video, ideally a light GIF, that tells quick user stories of why we do what we do. This should be shared within the community and to wider audience (social media) to help us talk to targeted users, and broad audience
Moushira should develop story boards of the video and coordinate with PM and Comms.
Update: This will move to the audience dev new person, when hired.