Individual staff pages on WMF.org include a link to "profile on meta-wiki". 'meta-wiki' is insider jargon: if the intended audience of the site is primarily people outside of the Wikimedia Movement, we should avoid using insider jargon like this. I don't expect that the majority of visitors will know what 'meta-wiki' is, or why that's where profiles are located. Suggest keeping it simple: "Profile"
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Hello - thank you for the feedback. :) We spent some time discussing multiple options for this one, and ultimately based on end-user expectations and a desire to welcome people into the Wikimedia world decided to intentionally label that the profiles are on Meta-Wiki.
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BOLDly re-opening per this discussion thread on Phabricator: https://lists.wikimedia.org/pipermail/wikitech-l/2018-October/090890.html