Maniphest T208170

Change banner text and highlighting for desktop dewiki #10
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Authored By

	kai.nissen
	Oct 28 2018, 5:12 PM

Description

We want to test a different banner text. We want to put focus on the first sentence of the banner text by adding a different highlighting. The banners are based on the control banner of T205102.

Acceptance Criteria

The text of the control and variant banner is changed according to the table below.
The first sentence of the banner text is bold and has a green (#97b314) line under it.
The highlighting is animated.
No other text element of the banner text or headline are bold.

banner	headline	paragraph
control	Liebe Leserinnen und Leser, bitte verzeihen Sie die Störung. An diesem `DAY_OF_WEEK` sind Sie in Deutschland gefragt:	Im letzten Jahr haben insgesamt 359.000 Menschen für Wikipedia gespendet. Wenn alle, die das jetzt lesen, einen kleinen Beitrag leisten, ist unsere Spendenkampagne in einer Stunde vorüber. Sicher könnten wir mit Werbung eine Menge Geld verdienen. Aber dann wäre Wikipedia komplett anders. Wir könnten ihr nicht vertrauen. Deshalb wird Wikipedia durch Spenden finanziert. Wenn Sie Wikipedia nützlich finden, nehmen Sie sich an diesem `DAY_OF_WEEK` bitte eine Minute Zeit und geben Wikipedia mit Ihrer Spende etwas zurück. Vielen Dank!
variant	Liebe Leserinnen und Leser, bitte verzeihen Sie die Störung. An diesem `DAY_OF_WEEK` sind Sie in Deutschland gefragt:	In den letzten Jahren haben durchschnittlich über 400.000 Menschen für Wikipedia gespendet. Wenn alle, die das jetzt lesen, einen kleinen Beitrag leisten, ist unsere Spendenkampagne in einer Stunde vorüber. Sicher könnten wir mit Werbung eine Menge Geld verdienen. Aber dann wäre Wikipedia komplett anders. Wir könnten ihr nicht vertrauen. Deshalb wird Wikipedia durch Spenden finanziert. Wenn Sie Wikipedia nützlich finden, nehmen Sie sich an diesem `DAY_OF_WEEK` bitte eine Minute Zeit und geben Wikipedia mit Ihrer Spende etwas zurück. Vielen Dank!

Notes

The text for the banners differs only in the highlighted part.
The highlighting is currently done by dividing the text into spans adding a bottom border to it. There is code to do that in the repository. We did some highlighting by underlining text last year, currently it is used in banners on wikipedia.de.

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		Status	Subtype	Assigned	Task
		Resolved		None	T208169 Banner test desktop dewiki #10
		Resolved		None	T208170 Change banner text and highlighting for desktop dewiki #10

Event Timeline

kai.nissen created this task.Oct 28 2018, 5:12 PM

kai.nissen set the point value for this task to 1.Oct 29 2018, 3:28 PM

kai.nissen added a project: WMDE-FUN-Sprint-2018-10-29.

kai.nissen moved this task from Backlog to Current Sprint on the WMDE-Fundraising-Tech board.Oct 30 2018, 11:13 AM

kai.nissen renamed this task from Change variant banner text for desktop dewiki #10 to Change banner text and highlighting for desktop dewiki #10.Nov 6 2018, 4:12 PM

kai.nissen updated the task description. (Show Details)

kai.nissen removed the point value for this task.

@Tobias_Schumann_WMDE @tmletzko Can you test this in absence of @kai.nissen?

https://de.wikipedia.org/?banner=B18WMDE_10_181109_ctrl
https://de.wikipedia.org/?banner=B18WMDE_10_181109_var

Hi Tim, that was fast! I found some issues which need to be changed:

The text of both banners is not correct and not conform to the description above
Both banners differ in height (in some view port sizes) because of different text lenght. Can you give banners equal height (i think by adding invisible letters in the shorter text version)?
The tracking parameters are not correct: keywords are ok, but the campaign is still an old tracking parameter.

Hey @Tobias_Schumann_WMDE, thanks for testing! Sorry about the text mess-up, I misread something in the ticket requirements, should be good now. I have also added some invisible text in the length of the text size difference, so both banners should now scale equally. Tracking parameter is also updated (I hope this does not mess up fundraising-backend like last week?).

Hi @Tim_WMDE Now everything looks good.

Regarding the switch of the tracking parameters and the lack of tracking last week, gabriel wrote: "Ah yes, the banners were not renamed in CentralNotice. ... I've fixed it just now - created new banners with new tracking codes and replaced the ones in the campaign in CN" Perhaps that helps?

Yeah, I have tried that now, I don't fully know how to test it, though. I assume everything will be okay, just maybe keep an eye on it when the banners go live.

• Tim_WMDE moved this task from Test to Done on the WMDE-FUN-Sprint-2018-10-29 board.Nov 7 2018, 1:43 PM

I'm sorry @Tim_WMDE, I missed a thing: could you please make the salutation "Liebe Leserinnen und Leser, " not-bold in both banners? Thanks!

I will have look on the tracking when banners go live.

btw. tracks are in.

@Tobias_Schumann_WMDE No worries, I have removed the bold font type now.

@Tim_WMDE Thanks!
The test will start today. But can you please change the start time to 4 pm (=3 pm utc i guess)? Important: You'll have to prolongue the ongoing test 9 to 4pm, too.
And furthermore please set the imp limit on test 10 to 5%.