Please provide daily reports during the campaign 1.11. - 9.11. and afterwards weekly reports on edit numbers until 25.11.
See Phabricator Task for more tracking information: https://phabricator.wikimedia.org/T236392
In a nutshell:
We will use two landingpages.
landingpage links
First Landingpage
https://de.wikipedia.org/wiki/Wikipedia:Wikipedia_vor_Ort
This landingpage has several sub-landing pages.
Second Landingpage
https://de.wikipedia.org/wiki/Wikipedia:Wikimedia_Deutschland/LerneWikipedia
campaign tags
There will be banners on mobile and desktop as well as Flyers (offline) and a newsletter.
banner: ?campaign=WMDE_neweditors_autumn_2019_bnr
newsletter - link 1: ?campaign=WMDE_neweditors_autumn_2019_nl_lp1
newsletter - link 2: ?campaign=WMDE_neweditors_autumn_2019_nl_lp2
flyer: ?campaign=WMDE_neweditors_autumn_2019_flyer