Our analysts recently ran some great reports on our France campaign, one of which was that we took in 7,900 "new" donors from our email 1-3 appeals. These are likely new duplicate records in our system, since these emails only go out to past donors.
Could there be a dedupe trigger set up for these new records to see if they can be merged on another record with similar criteria even if email address does not match?
EDIT - Clarification: I was thinking we could look for donations where utm_medium=email and utm_source NOT LIKE 'RML%', assuming email generally does not bring in new donors