Summary: To answer the question raised in T256819#6373239, we’d like to run an A/B test to find out if Explore or Home is understood better by users. Currently, Explore has low usage. We would like to engage readers more in the app.
Hypothesis: Explore label and iconography are not broadly understood by users and therefore leads to low engagement.
Design suggestion: 50% of users will see the current label (Explore) and icon the nav bar. 50% will see a home icon and Home label.
Analytics: Measure which one gets more usage (% of sessions that include a tap on either icon from article screen, effects on session length)