We are interested in e.g. look at the impact of different types of scripts, how the different payment methods that recruiters highlight affect interest, how the choice of location affects, how, for example, days and times affect, how the Wikimedia Foundation's banner campaign affects. Based on these factors, and more, we will experiment with different versions and evaluate the outcome and the effect we see when we adjust a factor. The goal is to be able to maximize the outcome of the F2F in the future and constantly develop.
Description
Description
| Status | Subtype | Assigned | Task | ||
|---|---|---|---|---|---|
| Resolved | Jopparn | T311046 Test of fundraising messages ahead of bigger campaign | |||
| Resolved | Jopparn | T275368 ☂Fundraising campaign F2F 2021-2023 | |||
| Resolved | Alicia_Fagerving_WMSE | T277446 ☂Develop a Face2Face (F2F) fundraising campaign for 2023 | |||
| Resolved | Lokal_Profil | T261729 Design of experiments for the fundraising 2022 | |||
| Resolved | Lokal_Profil | T261830 Evaluation and analysis of results of the experiments | |||
| Resolved | Lokal_Profil | T318673 Write new scripts for a "Budskapstest" | |||
| Resolved | Jopparn | T318674 Schedule times to go out to test - with Axel |
Event Timeline
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Was designed, and result is explained here: https://phabricator.wikimedia.org/T270496
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The experimentation method was not designed in 2020, but will be designed for 2021 if we can do a larger campaign as planned.
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@Jenny_Brandt_WMSE: Removing task assignee as this open task has been assigned for more than two years - See the email sent to task assignee on Feburary 22nd, 2023.
Please assign this task to yourself again if you still realistically [plan to] work on this task - it would be welcome! :)
If this task has been resolved in the meantime, or should not be worked on by anybody ("declined"), please update its task status via "Add Action… 🡒 Change Status".
Also see https://www.mediawiki.org/wiki/Bug_management/Assignee_cleanup for tips how to best manage your individual work in Phabricator. Thanks!
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This was partially done in the budskapstest campaign.
The task will be added to T292520 for future fundraising tests/campaign.