Problem
The MaxMind database is not updated very often (the version we have on production is from 2018) and the coverage of translations for place names is rather slim to begin wtih.
Proposed Solution
Convert the GeoNames ID & ASN provided by MaxMind into Wikidata entities.
This can be done with a search like this for GeoName ID:
https://www.wikidata.org/w/index.php?search=haswbstatement%3AP1566%3D4140963&title=Special:Search
or for ASN:
https://www.wikidata.org/w/index.php?search=haswbstatement%3AP3797%3D7922&title=Special%3ASearch
Ideally, for performance reasons, the search should be performed directly on elasticsearch rather than using MediaWiki's API.