Page MenuHomePhabricator
Create Task
Maniphest T305620

TikTok Referrers
Closed, DeclinedPublic
Actions

Description

Name for main point of contact and contact preference
Kinneret Gordon, email/slack

What teams or departments is this for?
Partnerships Team

What are your goals? How will you use this data or analysis?
We will use this data for our TikTok experiment aiming to see how engagement with our content on the app affects pageviews

What are the details of your request? Include relevant timelines or deadlines
We are trying to understand how videos uploaded to TikTok, focusing on specific Wikipedia articles, affect the internal and external referral traffic to those Wikipedia pages.
Is it possible to get TikTok referral traffic to specific pages?

In the past, Neil has helped us get general TT referral traffic. Details of this here

Is this request urgent or time sensitive?
Medium priority. We have a batch of 12 videos we would like to get data for but we expect to have several more videos as the experiment proceeds.

Related Objects

Event Timeline

KinneretG created this task.Apr 7 2022, 10:49 AM
mpopov claimed this task.Apr 12 2022, 5:23 PM
mpopov triaged this task as Medium priority.
mpopov moved this task from Triage to Current Quarter on the Product-Analytics board.
mpopov edited projects, added Product-Analytics (Kanban); removed Product-Analytics.
mpopov moved this task from Next 2 weeks to Needs Investigation on the Product-Analytics (Kanban) board.

I will follow up with Marshall to see if this is part of Newcomer Experiences pilot. Can also meet with @KinneretG to discuss limitations of our systems/tracking that limit the analysis possible.

mpopov closed this task as Declined.May 20 2022, 4:33 PM

On May 9, 2022, we had a discussion about expanding our referrer tracking capabilities (notes doc). Attendees: Kinneret G (Partnerships), Kate Z (Product Analytics), Isaac J (Research), Maryana P (Partnerships), Olja D (Data Engineering), and myself (Product Analytics).

It's my understanding that we decided that instead of this and future on-off requests we'll focus energies on a long term sustainable solution that allows Partnerships and other teams to answer these questions themselves through the self-service tools we currently have and it's just the data we're missing.

Isaac mentioned this in T252227: Mobile redirects drop provenance parameters.May 26 2022, 12:02 PM
Content licensed under Creative Commons Attribution-ShareAlike (CC BY-SA) 4.0 unless otherwise noted; code licensed under GNU General Public License (GPL) 2.0 or later and other open source licenses. By using this site, you agree to the Terms of Use, Privacy Policy, and Code of Conduct. · Wikimedia Foundation · Privacy Policy · Code of Conduct · Terms of Use · Disclaimer · CC-BY-SA · GPL