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Updated message for 2022 English fundraising in iOS app
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Hi, iOS team! You already implemented T322950, the initial execution of an English fundraising message to run in the iOS app this month in tandem with our on-Wiki fundraising campaign.

We've made many improvements to the messaging this month and I wanted to send you our new appeal in case there's capacity on your side to update the content. We'll be fundraising through midnight on NYE, so we still have around 1/3 of the campaign left; and the end of year push is a typically high-performing time.

Here's the html in codeblocks, including some light styling on the header elements + signature. TY!

US

<b>Wikipedia is not for sale.</b><br/><i>A personal appeal from Jimmy Wales</i><br/><br/>Please don’t scroll past this 1 minute read. Today, as 2022 draws to a close, I humbly ask you to reflect on the number of times you used the Wikipedia app this year, the value you got from it, and whether you’re able to give $2 back. The Wikimedia Foundation relies on readers to support the technology that makes Wikipedia and our other projects possible. Being a nonprofit means there is no danger that someone will buy Wikipedia and turn it into their personal playground. If Wikipedia has given you $2 worth of knowledge this year, please give back. Thank you. — <i>Jimmy Wales, founder, Wikimedia Foundation</i>

CA

<b>Wikipedia is not for sale.</b><br/><i>A personal appeal from Jimmy Wales</i><br/><br/>Please don’t scroll past this 1 minute read. Today, as 2022 draws to a close, I humbly ask you to reflect on the number of times you used the Wikipedia app this year, the value you got from it, and whether you’re able to give $2 back. The Wikimedia Foundation relies on readers to support the technology that makes Wikipedia and our other projects possible. Being a nonprofit means there is no danger that someone will buy Wikipedia and turn it into their personal playground. If Wikipedia has given you $2 worth of knowledge this year, please give back. Thank you. — <i>Jimmy Wales, founder, Wikimedia Foundation</i>

AU

<b>Wikipedia is not for sale.</b><br/><i>A personal appeal from Jimmy Wales</i><br/><br/>Please don’t scroll past this 1 minute read. Today, as 2022 draws to a close, I humbly ask you to reflect on the number of times you used the Wikipedia app this year, the value you got from it, and whether you’re able to give $2 back. The Wikimedia Foundation relies on readers to support the technology that makes Wikipedia and our other projects possible. Being a nonprofit means there is no danger that someone will buy Wikipedia and turn it into their personal playground. If Wikipedia has given you $2 worth of knowledge this year, please give back. Thank you. — <i>Jimmy Wales, founder, Wikimedia Foundation</i>

NZ

<b>Wikipedia is not for sale.</b><br/><i>A personal appeal from Jimmy Wales</i><br/><br/>Please don’t scroll past this 1 minute read. Today, as 2022 draws to a close, I humbly ask you to reflect on the number of times you used the Wikipedia app this year, the value you got from it, and whether you’re able to give $2 back. The Wikimedia Foundation relies on readers to support the technology that makes Wikipedia and our other projects possible. Being a nonprofit means there is no danger that someone will buy Wikipedia and turn it into their personal playground. If Wikipedia has given you $2 worth of knowledge this year, please give back. Thank you. — <i>Jimmy Wales, founder, Wikimedia Foundation</i>

GB

<b>Wikipedia is not for sale.</b><br/><i>A personal appeal from Jimmy Wales</i><br/><br/>Please don’t scroll past this 1 minute read. Today, as 2022 draws to a close, I humbly ask you to reflect on the number of times you used the Wikipedia app this year, the value you got from it, and whether you’re able to give £2 back. The Wikimedia Foundation relies on readers to support the technology that makes Wikipedia and our other projects possible. Being a nonprofit means there is no danger that someone will buy Wikipedia and turn it into their personal playground. If Wikipedia has given you £2 worth of knowledge this year, please give back. Thank you. — <i>Jimmy Wales, founder, Wikimedia Foundation</i>

IE

<b>Wikipedia is not for sale.</b><br/><i>A personal appeal from Jimmy Wales</i><br/><br/>Please don’t scroll past this 1 minute read. Today, as 2022 draws to a close, I humbly ask you to reflect on the number of times you used the Wikipedia app this year, the value you got from it, and whether you’re able to give €2 back. The Wikimedia Foundation relies on readers to support the technology that makes Wikipedia and our other projects possible. Being a nonprofit means there is no danger that someone will buy Wikipedia and turn it into their personal playground. If Wikipedia has given you €2 worth of knowledge this year, please give back. Thank you. — <i>Jimmy Wales, founder, Wikimedia Foundation</i>

No change to the Donate Link or Privacy Policy link:

Donate link: https://donate.wikimedia.org/?uselang=en&appeal=JimmyQuote&utm_medium=WikipediaApp&utm_campaign=iOS&utm_source=app_2022_6C_iOS_control&monthlyconvert=Default
Donor policy link: https://foundation.wikimedia.org/wiki/Donor_privacy_policy/en

Event Timeline

Noting that I've updated my original task with new markup for shorter messages in each country.

Mentioned in SAL (#wikimedia-operations) [2022-12-22T01:54:24Z] <mbsantos> Update verbiage of fundraising banner (T325690)

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@spatton this is ready to sign off. I'll be bold and resolve the task, but feel free to re-open it in case I'm missing something.