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Campaigns + Growth offsite design sprint
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Description

User story & summary:

As the Growth team, I want to explore ideas related to Campains & Wiki Experiences 1.3, in order to prepare for our joint offsite.

Background & research:

Wiki Experiences 1.3: 1 percentage point increase (YoY) in the portion of newly created or improved articles on high-impact topics with acceptable quality, per the “global quality score”, that are created or edited on Wikipedia, starting with underrepresented geographic regions and gender.

How can we extend existing Growth features to support Wiki Experiences 1.3?

We will brainstorm and discuss ideas further at the offsite, but it would be great to have some initial low-fidelity design ideas to help illustrate some of the ways Growth tools can be extended to have an impact on the Wiki Experiences 1.3 KR.

Initial ideas:

Suggested Edits:

Homepage banner or new module:

Post-edit edit dialog

  • A community configurable post-edit dialog to suggest an edit related to a knowledge gap or perhaps highlighting a wikiproject, event, etc.

Mentorship:

Design:

TBD

Acceptance Criteria:

Timebox: one sprint

Explore 3 or more of the ideas listed above, and be ready to share some low-fidelity designs with the Growth and Campaigns team. The designs can be rough / low-fidelity and are meant to help start initial conversations and illustrate the concept rather than serve as the final design idea.

Event Timeline

KStoller-WMF triaged this task as Medium priority.

I am closing this task, since ideas were already explored, mocked, and presented during the offsite last week. If any of the designs need further refinement and/or thinking we can open a new task? cc @KStoller-WMF feel free to disagree!