The DR team will start adding campaign preference tags to donors who insist on participating in specific campaigns to prevent them from being permanently unsubscribed from our database, starting in Q1. Currently, we have two tags: 'preference: End Of The Year Campaign' and 'preference: Spring Campaign Only'. As we prepare for upcoming direct mail, SMS, and other potential campaigns, we will be adding more tags. Erica suggested creating a field in Acoustic to automatically sync these preference tags with Civi nightly, just like the rest of the information. This would eliminate the need to manually pull and share lists of donors to exclude from non-preferred campaigns, which won’t be sustainable once we roll out the campaigns mentioned above.
