User story & summary:
As a new account holder, when I open the editor for the first time but navigate away without saving, I want to receive encouragement and guidance so that I feel motivated to try editing again.
Hypothesis
Newcomers who leave an edit session without saving may be more likely to constructively activate if they receive a supportive message and a clear, attainable next step—such as a Structured Task related to the article they viewed or a Suggested Edit.
Background & research:
Structured tasks have been shown to increase activation and retention:
Reading vs. Editing Context: Most users create their account while reading, not editing—only 17% sign up from an editing context.
Editor Abandonment: The majority of new users open an editor on their first day, but about 25% exit without saving an edit. (Editor Journey initial report)
Key Questions
How can we provide in-the-moment support that feels helpful rather than intrusive?
How can we make the suggested next step feel personalized and engaging?
How should this experience work in both VisualEditor and the Wikitext editor?
Design:
Acceptance Criteria:
Given I am a logged-in account holder with zero edits,
When I exit the editor without saving changes,
Then I receive an encouraging prompt suggesting a next step.