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🎬️ mobile-en-01 | WMDE copy | ⏰ Oct 27th
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Description

Test Scope
We want test the current WMDE copy that we use on DE desktop and mobile

Acceptance Criteria

Both banners

  • are based on the variant banner of the last 2024 setup.
  • has the same slide interval from DE Mobile
  • do not offer SMS as a payment channel on the Slides and in the collapsed banner
  • do not use the soft close feature.
  • have the "I already donated" link displayed somewhere on the Slides (maybe at the left bottom after moving the payment icons a little bit to the right)
  • do not have the "Where does my money go"" link on the collapsed banner
  • uses the imperative "Please make it €x yearly!" in the upsell

Variant banner
Uses our current copy from DE desktop

Variant banner copy

ElementCopy
HeadlineWikipedia is not for sale
Full copyWe may be coming at an inopportune moment, but please don't click away! On this {{ currentDayName }}, at {{ currentDate }}, we're asking you to support Wikipedia's independence. {{ campaignDaySentence }} <AnimatedText :content="visitorsVsDonorsSentence"/> Most people donate because they find Wikipedia useful. The average donation is €22.89, but even €5 helps us. Has Wikipedia given you the value of a cup of coffee this year? Then choose to be one of the rare exceptions and give something back. Thank you!
Slide #1We may be coming at an inopportune moment, but please don't click away! On this {{ currentDayName }}, at {{ currentDate }}, we're asking you to support Wikipedia's independence.
Slide #2{{ campaignDaySentence }} <AnimatedText :content="visitorsVsDonorsSentence"/>
Slide #3Most people donate because they find Wikipedia useful. The average donation is €22.89, but even €5 helps us.
Slide #4Has Wikipedia given you the value of a cup of coffee this year? Then choose to be one of the rare exceptions and give something back. Thank you!

Banner Preview
control banner
variant banner

Event Timeline

gabriel-wmde renamed this task from 🎬️ mobile-en-01 | WMDE copy | ⏰ Oct 78th to 🎬️ mobile-en-01 | WMDE copy | ⏰ Oct 27th.Sep 30 2025, 10:01 AM
gabriel-wmde set the point value for this task to 3.
Tanuja_Doriya removed Tanuja_Doriya as the assignee of this task.
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Tanuja_Doriya moved this task from Todo to Doing on the WMDE-FUN-Sprint-2025-09-30 board.
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@tmletzko I also need to change the copy for Full page banner, right? Because in the ticket only copy change for the slides is mentioned.

Yes, you are right. I have changed the description accordingly. Sorry.

@tmletzko the headline for VAR banner is in German - "Wikipedia ist unverkäuflich"

oh, thanks. I changed the description.

@tmletzko The mobile banner is on CN ready for user testing.

@tmletzko The mobile banner is on CN ready for user testing.

@tmletzko I have updated the banner links in the task description.
We need to append the link by &useskin=minerva for mobile banners.

kai.nissen subscribed.

@Tanuja_Doriya There are some things that need to be changed:

Both banners:

  • "Already donated" should show the checkmark icon instead of the info icon.

Variant banner:

  • The progress bar on the 1st slide should show the donation target at the top right (as the one in the expanded banner does).
  • The headline should be in English (both mini banner and expanded banner).
  • The use of funds link should be removed from the expanded/modal banner.

@kai.nissen The fixed banners are on CN. The banner links have changed a bit. So, I have corrected them in the ticket. (I have been doing that for banners I have worked on). The dark mode banner links are given below:

https://en.wikipedia.org/wiki/Main_Page?banner=WMDE_FR_2025_Mobile_EN_01_ctrl&devMode&useskin=minerva&minervanightmode=1
https://en.wikipedia.org/wiki/Main_Page?banner=WMDE_FR_2025_Mobile_EN_01_var&devMode&useskin=minerva&minervanightmode=1

@Tanuja_Doriya One thing left: The control banner should still show the donation target as the "headline" above the progress bar ("Our donation target: €8.0 million") and not as the top right label (see base banner). Everything else looks good.

@Tanuja_Doriya Oh, I forgot to report this one: The banners have different height. The control banner is a little larger. Can we increase the minimum height of the variant to match the control banner?

@kai.nissen

Screenshot from 2025-10-24 14-18-21.png (552×1 px, 278 KB)

The donation amount is shown at top right of the progress bar. Given below is the VAR banner of last year, on which the current CTRL is based.

Screenshot from 2025-10-24 14-19-28.png (552×1 px, 280 KB)

I am sorry, I don't understand what change is needed? Should I change the headline? But it's not mentioned in the ticket. Or the first slide has no headline at all?

@Tanuja_Doriya I might have been confused myself when I wrote it... The banners are fine, except for the top right progress bar label in the control banner. It is redundant, because the headline already states the donation target. The top right label in the progress bar should only be visible in the variant banner.

@kai.nissen Thank you for the clarification :)
The fixed banners are on CN. Hopefully everything works correctly now.