Similar to the previous experiment T398646, tracking set up is required for a new experiment T405298.
The experiment will target both logged in and anonymous users.
There will be an event registration page that users might discover in two ways: through direct outreach (email/message/social media posts) or via a featured content section on a wiki’s homepage.
On the event page, participants will find a series of calls to action, shared week by week.
Link to the work in progress event page: https://meta.wikimedia.org/wiki/User:SSethi_(WMF)/Sandbox/Event:_Vital_Knowledge_Drive_2026
The key actions we want to track include:
- Clicks on the vital knowledge article template in the featured section on the homepage
- Event registrations
- Clicks on the VisualEditor and Content/Section Translation links