Maniphest T422002

Account Creation CTA experiment: set up experiment in Test Kitchen
Closed, ResolvedPublic1 Estimated Story Points
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	HFan-WMF
	Apr 1 2026, 10:24 AM

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Description

Background

Set up the experiment in Test Kitchen for the account creation A/B test targeting logged out users on mobile web per the measurement plan.

We will target 10% of logged-out users on the following wikis: German, Spanish, Italian, Portuguese, Polish, Dutch, Turkish, Urdu

We will run the experiment for 30 days, from May 4 to June 4

Requirements

Technical requirements

See the instrumentation spec.

Acceptance criteria

Experiment is set up in Test Kitchen and ready to enable
Audience targeting is complete and correct

BDD

Given that the experiment is on TestKitchen
When reviewing the TestKitchen page for the experiment
Then all info is in place and accurate

Test Steps

Check the following page: https://test-kitchen.wikimedia.org/experiment/account-creation-reading-list-cta

This task was created by Version 1.0.0 of the Reader Experience team task template using phabulous.

Related Objects
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Status	Assigned	Task
Open	None	T409236 [EPIC] Account Creation Experiments (WE1.8 FY 25-26)
Stalled	None	T408453 Remove watchstar from Minerva mobile anonymous experience
Open	None	T420238 [EPIC] WE 1.8.5 "Save article" Account Creation CTA experiment on mobile web
Resolved	HFan-WMF	T422002 Account Creation CTA experiment: set up experiment in Test Kitchen

Event Timeline

HFan-WMF created this task.Apr 1 2026, 10:24 AM

Restricted Application added a subscriber: Aklapper. · View Herald TranscriptApr 1 2026, 10:24 AM

HFan-WMF triaged this task as High priority.Apr 1 2026, 10:25 AM

HFan-WMF added a parent task: T420238: [EPIC] WE 1.8.5 "Save article" Account Creation CTA experiment on mobile web.

HFan-WMF moved this task from Incoming to Needs refinement on the Reader Experience Team board.

AnneT renamed this task from Set up "save article" call to action account creation experiment in Test Kitchen to Account Creation CTA experiment: set up experiment in Test Kitchen.Apr 2 2026, 2:38 PM

AnneT updated the task description. (Show Details)

Jdlrobson-WMF set the point value for this task to 1.Apr 7 2026, 5:00 PM

Jdlrobson-WMF moved this task from Needs refinement to Ready for sprint on the Reader Experience Team board.Apr 7 2026, 5:03 PM

https://test-kitchen.wikimedia.org/experiment/account-creation-reading-list-cta

Just needs to be reviewed as part of a sprint

AnneT moved this task from Ready for sprint to REx Sprint 19 [Q4 Apr 21 - May 4] on the Reader Experience Team board.Apr 21 2026, 5:25 PM

AnneT edited projects, added: Reader Experience Team (REx Sprint 19 [Q4 Apr 21 - May 4]); removed: Reader Experience Team.

AnneT moved this task from Ready to In progress on the Reader Experience Team (REx Sprint 19 [Q4 Apr 21 - May 4]) board.Apr 21 2026, 5:37 PM

AnneT removed AnneT as the assignee of this task.Apr 21 2026, 5:45 PM

AnneT moved this task from In progress to Needs QA on the Reader Experience Team (REx Sprint 19 [Q4 Apr 21 - May 4]) board.

Etonkovidova updated the task description. (Show Details)Apr 28 2026, 9:34 PM

https://test-kitchen.wikimedia.org/experiment/account-creation-reading-list-cta lists Start Date: 2026-05-04 End Date: 2026-06-04, so when enabling the experiment, those dates should be double-checked for correct dates for start/end.

Anne has updated the dates in Test Kitchen, thanks for catching that, Elena.

Account Creation CTA experiment: set up experiment in Test KitchenClosed, ResolvedPublic1 Estimated Story PointsActions