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Health - Impressions in Google search
Open, MediumPublic

Description

Definition:
Number of Google search impressions per day,
partitioned by

  • domain [wikimedia.org, wikipedia.org],
  • country [ISO-3166-1-Alpha-3]
  • search type [web, image, video, news, discover, googleNews]
  • device [mobile, desktop]

Data source:
Google Search Console --> Big query (searchconsole_wikimedia_org.searchdata_url_impression, searchconsole_wikipedia_org.searchdata_url_impression) --dbt-->
wmf.google_search_console_site_impression

Dashboard
TBD

Limitations
GSC's BigQuery export produces two tables that matter (searchdata_site_impression and searchdata_url_impression), both date-partitioned, with data typically appearing ~2 days late and occasionally backfilling up to ~3 days.
It is recommended to have a 3 day trailing data import and visualization.

Baseline
No baseline, historic values since 2025-08-27

Event Timeline

Milimetric renamed this task from Health Impressions in Google search to Health - Impressions in Google search.Apr 28 2026, 6:13 PM
Milimetric triaged this task as Medium priority.May 6 2026, 3:13 PM
Ahoelzl updated the task description. (Show Details)
Ahoelzl moved this task from In Progress to Defined on the Metrics-Sprint-2026-2027 board.