User story & summary:

As the Connections Team, Moderator Tools team, and the Contributor Growth Team, we want access to data that provides visibility into how users interact with the Homepage, so that we can make informed product decisions about features such as Impact Data, Mentorship, Suggested Edits, Community Updates, and future Homepage investments.

Data needs:

Data snapshot that ideally includes:

• Homepage visits
• Unique users visiting the Homepage
• Homepage visit frequency
• Homepage return rate

For each Homepage module:

• Unique users exposed to the module
• Click-through rate
• Interaction rate
• Module-specific engagement events

Example questions:

• How many users who see the Email module actually click through or confirm their email via this CTA? This data will help us determine if we need to port a similar module to the new Home view, or if we should rely on other mechanisms for encouraging email validation. (Related: 4.3.4 hypothesis)
• How many wikis are using the Community Updates module regularly? This data will help us determine if we need to port a similar module to the new Home view ASAP, or if we can wait for the Connections team to decide on the long-term plan for surfacing events.

Segmentation

Where possible, data breakdowns by:

• Wiki
• Platform (desktop/mobile)
• User bucket / tenure?
• Time period

Acceptance Criteria

• Timeboxed to ~2 days; if that means we are missing some of the above data or segmentation, that's fine.
• Teams can use this data to evaluate engagement with Homepage modules and identify opportunities for future improvements.