I always liked how on Bugzilla, unassigned tasks had "Nobody - You can work on this!" as the assignee.
On Phabricator, this has been replaced with a much more mundane "None".
It would be great if we could change this to be some call to action; it'd make it nice and clear that just anybody can help out on the task, instead of a certain team, or having to be a staff member, and so forth.
It'd certainly fit in with Phabricator's casual vibe (even if serious business mode is enabled).