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Develop a set of Pragmatic Personas {Otter}
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Pragmatic personas are a set of personas built from what we know (with honesty about what we do not know). Danny Horn and I build a set of pragmatic personas after diving into a bunch of research we found on wiki users.

We are working with the Visual Design Fellows to build the pragmatic personas we have created into digestible and actionable charactors that teams can use to build products for. These pragmatic personas will stand in the place of actual personas until the design research team has the time and is able to prioritize doing research to broaden our understanding of our users and evolve these pragmatic personas into solid (researched) personas.

To dos that remain:
Abbey to set up a time and place for a day long workshop to introduce the pragmatic personas and exercise them so they are useful for product teams to use.
Visual Design Interns to collaborate with Danny, Abbey and Daisy on artifacts for representing the pragmatic personas for the workshop.
Iterate the pragmatic personas after the workshop into a solid set of pragmatic personas teams can use.

create a final set of artifacts (after iteration) for teams to use and share for product development.

Trello card: OsQjmlfj

Event Timeline

Trellimport assigned this task to dchen.Apr 23 2015, 8:41 AM
Trellimport added a project: Design-Research.
Trellimport added subscribers: DannyH, aripstra, dchen, leila.
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aripstra renamed this task from Personae to Develop a set of Pragmatic Personas.May 5 2015, 11:07 PM
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ggellerman triaged this task as High priority.May 27 2015, 5:18 PM
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aripstra added a comment.EditedJun 5 2015, 5:38 PM

We have developed and initial set of pragmatic personas, from existing research. Here is the working document.

ggellerman renamed this task from Develop a set of Pragmatic Personas to Develop a set of Pragmatic Personas {Otter}.Jun 5 2015, 5:42 PM