**Visual**
| {F30945703} |
| [Zeplin](https://app.zeplin.io/project/57a120b91998d8977642a238/dashboard?seid=5dbc245ab404f05777aa916f) |
---
**Concept**
- Constraints, according to T235447#5575829
- No weekday variable
- No device variable
- Always show weekday and date above the actual fundraising card.
- Card is always be displayed first in the feed (also before the “Sync reading lists”)
- “Donate now” leads users to payments page
- “No thanks” dismisses the card and it won’t be shown in the feed anymore.
---
**Questions / Todos for Online Fundraising**
- Copy
- Needs to be refined and localized by fundraising team for en6C countries (US, GB, IE, AU, NZ, CA). See last year’s copy below.
- Should we use the same copy for both Explore feed card and article fundraising dialog (T235538)? Customized copy would be possible too.
- Length should be about the same as last year (585 characters / 105 words).
- Provide links (per country?) for “Donate now” CTA
---
**Copy:**
(to be refined by Online Fundraising)
US:
To all our readers in the UK,
It's a little awkward, so we'll get straight to the point: Today we humbly ask you to protect Wikipedia's independence. We depend on donations averaging about £10, but 99% of our readers don't give. If everyone reading this gave £2, we could keep Wikipedia thriving for years to come. The price of your coffee today is all we need.
Wikipedia is a place to learn, not a place for advertising. It unites all of us who love knowledge: contributors, readers and the donors who keep us thriving. Please take a minute to help us keep Wikipedia growing. Thank you.
UK:
To all our readers in the UK,
It's a little awkward, so we'll get straight to the point: Today we humbly ask you to protect Wikipedia's independence. We depend on donations averaging about £10, but 99% of our readers don't give. If everyone reading this gave £2, we could keep Wikipedia thriving for years to come. The price of your coffee today is all we need.
Wikipedia is a place to learn, not a place for advertising. It unites all of us who love knowledge: contributors, readers and the donors who keep us thriving. Please take a minute to help us keep Wikipedia growing. Thank you.
IE:
To all our readers in Ireland,
It's a little awkward, so we'll get straight to the point: Today we humbly ask you to protect Wikipedia's independence. We depend on donations averaging about €10, but 99% of our readers don't give. If everyone reading this gave €2, we could keep Wikipedia thriving for years to come. The price of your coffee today is all we need.
Wikipedia is a place to learn, not a place for advertising. It unites all of us who love knowledge: contributors, readers and the donors who keep us thriving. Please take a minute to help us keep Wikipedia growing. Thank you.
AU:
To all our readers in Australia,
It's a little awkward, so we'll get straight to the point: Today we humbly ask you to protect Wikipedia's independence. We depend on donations averaging about $15, but 99% of our readers don't give. If everyone reading this gave $3, we could keep Wikipedia thriving for years to come. The price of your coffee today is all we need.
Wikipedia is a place to learn, not a place for advertising. It unites all of us who love knowledge: contributors, readers and the donors who keep us thriving. Please take a minute to help us keep Wikipedia growing. Thank you.
NZ:
To all our readers in New Zealand,
It's a little awkward, so we'll get straight to the point: Today we humbly ask you to protect Wikipedia's independence. We depend on donations averaging about $15, but 99% of our readers don't give. If everyone reading this gave $3, we could keep Wikipedia thriving for years to come. The price of your coffee today is all we need.
Wikipedia is a place to learn, not a place for advertising. It unites all of us who love knowledge: contributors, readers and the donors who keep us thriving. Please take a minute to help us keep Wikipedia growing. Thank you.
CA:
To all our readers in Canada,
It's a little awkward, so we'll get straight to the point: Today we humbly ask you to protect Wikipedia's independence. We depend on donations averaging about $15, but 99% of our readers don't give. If everyone reading this gave $3, we could keep Wikipedia thriving for years to come. The price of your coffee today is all we need.
Wikipedia is a place to learn, not a place for advertising. It unites all of us who love knowledge: contributors, readers and the donors who keep us thriving. Please take a minute to help us keep Wikipedia growing. Thank you.
---
Last year's announcement card:
https://gerrit.wikimedia.org/r/#/c/mediawiki/services/mobileapps/+/473248/
wikifeeds (should push patch to this repo).
https://gerrit.wikimedia.org/r/#/q/project:mediawiki/services/wikifeeds