Hi iOS app colleagues! I'm writing to kick off the fundraising messages y'all run in the Wikipedia app conterminously with our web Wikipedia end of year push. Sorry for getting this started a bit late, let me know if you have any concerns about execution on your end.
**Dates:** 29 November - 31 December
**Language:** English only
**Countries:** US, CA, GB, IE, AU, NZ
We'll be able to track clickthroughs and donations on our side.
We can carry forward the same designs and functionality from last year (T294996), but we have some updated copy and new links for you:
**US**
> To all our readers in the U.S.,
> Please don’t scroll past this. Today, for the 1st time recently, we interrupt your reading to humbly ask you to support Wikipedia’s independence. Only 2% of our readers give. Many think they’ll give later, but then forget.The Wikimedia projects, If you donate just $2.75which include Wikipedia and 12 sister sites, or whatever you can today,are something special. Wikipedia could keep thriving for years.
> We don't run ads,Like a library or a public park where we can all go to learn—a refuge for the mind. and we never have.Each year, We rely on our readers for supportwe ask readers to pitch in whatever they can comfortably afford to make access to free knowledge possible. We serve millions of peopleMost people don't give, but we run on a fraction of what other top sites spendand that's totally ok. Wikipedia is specialThat's the beauty of it—the work and donations of a few make something beautiful possible for everyone in the world. It is like a library or a public park where we can all go to learn.We are financially secure because each year, We ask you, humbly: please don’t scroll awayenough people choose to donate $2.75 or whatever seems right. If Wikipedia has given you $2.75 worth of knowledgeIf you'd like to help this year, take a minute to donategive whatever you like. Show the world that access to neutral information matters toThank you. Thank you.— The Wikimedia Foundation
**CA**
> To all our readers in Canada,
> Please don’t scroll past this. Today, for the 1st time recently, we interrupt your reading to humbly ask you to support Wikipedia’s independence. Only 2% of our readers give. Many think they’ll give later, but then forget.The Wikimedia projects, If you donate just $2.75which include Wikipedia and 12 sister sites, or whatever you can today,are something special. Wikipedia could keep thriving for years.
>We don't run ads,Like a library or a public park where we can all go to learn—a refuge for the mind. and we never have.Each year, We rely on our readers for supportwe ask readers to pitch in whatever they can comfortably afford to make access to free knowledge possible. We serve millions of peopleMost people don't give, but we run on a fraction of what other top sites spendand that's totally ok. Wikipedia is specialThat's the beauty of it—the work and donations of a few make something beautiful possible for everyone in the world. It is like a library or a public park where we can all go to learn.We are financially secure because each year, We ask you, humbly: please don’t scroll awayenough people choose to donate $2.75 or whatever seems right. If Wikipedia has given you $2.75 worth of knowledgeIf you'd like to help this year, take a minute to donategive whatever you like. Show the world that access to neutral information matters toThank you. Thank you.— The Wikimedia Foundation
**AU**
> To all our readers in Australia,
> Please don’t scroll past this. Today, for the 1st time recently, we interrupt your reading to humbly ask you to support Wikipedia’s independence. Only 2% of our readers give. Many think they’ll give later, but then forget.The Wikimedia projects, If you donate just $2.75which include Wikipedia and 12 sister sites, or whatever you can today,are something special. Wikipedia could keep thriving for years.
> We don't run ads,Like a library or a public park where we can all go to learn—a refuge for the mind. and we never have.Each year, We rely on our readers for supportwe ask readers to pitch in whatever they can comfortably afford to make access to free knowledge possible. We serve millions of peopleMost people don't give, but we run on a fraction of what other top sites spendand that's totally ok. Wikipedia is specialThat's the beauty of it—the work and donations of a few make something beautiful possible for everyone in the world. It is like a library or a public park where we can all go to learn.We are financially secure because each year, We ask you, humbly: please don’t scroll awayenough people choose to donate $2.75 or whatever seems right. If Wikipedia has given you $2.75 worth of knowledgeIf you'd like to help this year, take a minute to donategive whatever you like. Show the world that access to neutral information matters toThank you. Thank you.— The Wikimedia Foundation
**NZ**
> To all our readers in New Zealand,
> Please don’t scroll past this. Today, for the 1st time recently, we interrupt your reading to humbly ask you to support Wikipedia’s independence. Only 2% of our readers give. Many think they’ll give later, but then forget.The Wikimedia projects, If you donate just $2.75which include Wikipedia and 12 sister sites, or whatever you can today,are something special. Wikipedia could keep thriving for years.
> We don't run ads,Like a library or a public park where we can all go to learn—a refuge for the mind. and we never have.Each year, We rely on our readers for supportwe ask readers to pitch in whatever they can comfortably afford to make access to free knowledge possible. We serve millions of peopleMost people don't give, but we run on a fraction of what other top sites spendand that's totally ok. Wikipedia is specialThat's the beauty of it—the work and donations of a few make something beautiful possible for everyone in the world. It is like a library or a public park where we can all go to learn.We are financially secure because each year, We ask you, humbly: please don’t scroll awayenough people choose to donate $2.75 or whatever seems right. If Wikipedia has given you $2.75 worth of knowledgeIf you'd like to help this year, take a minute to donategive whatever you like. Show the world that access to neutral information matters toThank you. Thank you.— The Wikimedia Foundation
**GB**
> To all our readers in the UK,
> Please don’t scroll past this. Today, for the 1st time recently, we interrupt your reading to humbly ask you to support Wikipedia’s independence. Only 2% of our readers give. Many think they’ll give later, but then forget. If you donate just £2The Wikimedia projects, or whatever you can todaywhich include Wikipedia and 12 sister sites, Wikipedia could keep thriving for years.
>We don't run ads,are something special. and we never haveLike a library or a public park where we can all go to learn—a refuge for the mind. We rely on our readers for support.Each year, We serve millions of people,we ask readers to pitch in whatever they can comfortably afford to make access to free knowledge possible. but we run on a fraction of what other top sites spend.Most people don't give, Wikipedia is specialand that's totally ok. It is like a library or a public park where we can all go to learnThat's the beauty of it—the work and donations of a few make something beautiful possible for everyone in the world. We ask youre financially secure because each year, humbly: pleaseenough people choose to don’t scroll awayate £2 or whatever seems right. If Wikipedia has given you £2 worth of knowledgeIf you'd like to help this year, take a minute to donategive whatever you like. Show the world that access to neutral information matters toThank you. Thank you.— The Wikimedia Foundation
**IE**
> To all our readers in Ireland,
> Please don’t scroll past this. Today, for the 1st time recently, we interrupt your reading to humbly ask you to support Wikipedia’s independence. Only 2% of our readers give. Many think they’ll give later, but then forget.The Wikimedia projects, If you donate just €2which include Wikipedia and 12 sister sites, or whatever you can today,are something special. Wikipedia could keep thriving for years.
> We don't run ads,Like a library or a public park where we can all go to learn—a refuge for the mind. and we never have.Each year, We rely on our readers for supportwe ask readers to pitch in whatever they can comfortably afford to make access to free knowledge possible. We serve millions of peopleMost people don't give, but we run on a fraction of what other top sites spendand that's totally ok. Wikipedia is specialThat's the beauty of it—the work and donations of a few make something beautiful possible for everyone in the world. It is like a library or a public park where we can all go to learn.We are financially secure because each year, We ask you,enough people choose to donate €2 or whatever seems right. humbly: please don’t scroll away.If you'd like to help this year, If Wikipedia has givengive whatever you €2 worth of knowledge this year,like. take a minute to donateThank you. Show the world that access to neutral information matters to you. Thank you.— The Wikimedia Foundation
**Donate link:** https://donate.wikimedia.org/?uselang=en&appeal=JimmyQuote&utm_medium=WikipediaApp&utm_campaign=iOS&utm_source=app_2022_6C_iOS_control&monthlyconvert=Default
**Donor policy link:** https://foundation.wikimedia.org/wiki/Donor_privacy_policy/en