This task holds the work involved with:
# Defining the KPI teams contributing to [WE 1.7](https://docs.google.com/document/d/13RUMymlHPK26GzIc3K6fKVk6g9l3Ncep3YHFOBcte0U/edit?tab=t.19m2dicg3c8e) will use to prioritize work and evaluate the impact of that work
# Defining the percentage by which teams contributing to WE 1.7 will seek to move the KPI we end up converging on
## Establishing the baseline of the KPI we end up converging on to help inform how much we will attempt to grow that number during Q3 + Q4 (FY 25 - 26)
=== Decision(s) to be made
- [ ] 1. What KPI will teams use to evaluate the impact of the work they are doing during Q3 and Q4 of the 2025 - 2026 fiscal year ?
- [ ] 2. By what percentage will the WE 1.7 KR attempt to grow `INSERT KPI` during Q3 and Q4 of the 2025 - 2026 fiscal year?
=== Proposed process
|Step|Description|Responsible|Status|Notes
|---|---|---|---|---
|1.|Converge on KPI|@ppelberg| ⏳Awaiting feedback|
|2.| Establish KPI baselineI|Product Analytics | | //See T389404 for reference.//|
|3.| Form point of view on what a meaningful improvement in KPI would looke like| @ppelberg | |This perspective will compliment the more inductive approach "2." represents
|4.| Converge on KPI improvement target|@ppelberg | | //See T389403 for reference.// |
=== KPI
//Current proposal; needs sign-off from @SonjaPerry, @MMiller_WMF, and Marzanne Collins before we can consider this finalized.//
>Achieve a minimum #% relative increase in 2-week retention among Junior Editors who spend at least 2 seconds in the mobile visual editor, based on controlled A/B test(s) across target wikis.[i][ii]
>
> i. "Retention" = people who publish ≥1 edit (across namespaces) within 2 weeks of an edit session in which they spent at least ≥2 seconds in VE's ready state.
> ii. "Junior Editors" = editors who have published <100 cumulative edits on any wiki.
=== Done
- [ ] KPI is defined
- [ ] Baseline is established
- [ ] KPI improvement target is set
=== References
- [WE 1. Edit Suggestions KR](https://docs.google.com/document/d/13RUMymlHPK26GzIc3K6fKVk6g9l3Ncep3YHFOBcte0U/edit?tab=t.19m2dicg3c8e)