[ draft description ]
When Suggested edits was first introduced to the newcomer homepage, an experiment was conducted around how newcomers were introduced to the feature.
**Variant A **newcomers had to "initiate" the Suggested edits module on their homepage by selecting a call to action in the Start module and proceeding through two onboarding overlays that introduced them to the content.
**Variant B** saw the Suggested edits module right from the start ('pre-initiated') and didn't see the onboarding overlays.
[TBC] Initial results indicate that whilst people in variant B interacted more with the Suggested edits module, a larger percentage of those in variant A went on to complete a Suggested edit.
Increase the percentage of newcomers activating via Suggested edits.
Onboarding (introducing the concept of "Suggested edits") is an important part of converting newcomers who interact with Suggested edits, to saving a suggested edit task.
By combining the best of the two previous variants where users are both taken through onboarding (group A) **and** have prominent Suggested edits content by default (group B), more newcomers will activate via Suggested edits.
Test two new variants, **Variant C** and **Variant D**, to see whether the emphasis on 'onboarding' content or prominence of the SE call to action leads to higher activation.
//Redlined versions will be shared in the Growth Zeplin board (tagged with `Variant-Pre-initiatedSE`)//