We will setup a social media campaign to promote a type-test:
**Landing page link 1
**https://wikimedia.de/mitmachen/
People who passed the type-test will be asked to sign up at wikipedia and follow a link to..
Landing page link 2
https://de.wikipedia.org/wiki/Wikipedia:Wikimedia_Deutschland/LerneWikipedia
**Campaign tag
**There will be up to 10 different social media banners. They all link to the landing page 1.
New Editors Landing Page and should contain the following campaign tag:
?pk_campaign=WMDE_2019_smc
| Campaign No | Campaign Name | Campaign Tag |
|---|---|---|
| 1 | DokumentatorIn | WMDE_2019_smc_fb1 |
| 2 | Star-AutorIn | WMDE_2019_smc_fb2 |
| 3 | Technik-OptimiererIn | WMDE_2019_smc_fb3 |
| 4 | KulturagentIn | WMDE_2019_smc_fb4 |
| 5 | SpenderIn | WMDE_2019_smc_fb51 |
| | | WMDE_2019_smc_fb52 |
| 6 | StrippenzieherIn | WMDE_2019_smc_fb6 |
| 7 | Facebook Allgemein | WMDE_2019_smc_fb71 |
| | | WMDE_2019_smc_fb72 |
| 8 | Facebook Allgemein Lookalike | WMDE_2019_smc_fb8 |
| 9 | Instagram Feed | WMDE_2019_smc_ig9 |
| 10 | Instagram Story | WMDE_2019_smc_ig10 |
Landing page including the campaign tag
https://wikimedia.de/mitmachen/?pk_campaign=WMDE_2019_scm
Please find further campaign information [[ https://docs.google.com/document/d/1NR_X9331ONQ9tjTh-2_n3R1BrCMgTzM0t2UD2oVSY_o/edit# | here ]].
Campaign start: 29.09.2019