NOTE: The following do not include metrics for individual components of the project - these will be reflected in the tasks themselves
== Questions we want to answer
- Does advanced mode help advanced users be more effective on mobile? (proxied by moderation action count, edit rate)
- Does advanced mode reduce the necessity of switching to desktop mode?
- Does advanced mode increase traffic and edits to the talk page of an article?
== Metrics
- Mobile web edit rate on target wikis: (looking for 10% increase (over time, according to existing edit tag definition, tag edits from new interface and see if they can match 10% of total mobile edits))
- Mobile web edit rate on target wikis limited to users with 100+ edits:looking for 10% increase (over time, according to existing edit tag definition,. year over yearWe'll tag edits from new interface and see if they reach 9% of total mobile edits)
- Mobile web edit rate on target wikis limited to users with 100+ edits: 10% increase (over time, according to existing edit tag definition. We'll tag edits from new interface and see if they reach 9% of mobile web edits from those “100+” editors)
- Rates of access to special pages overall (repeating the query from T198218)
- Rates of access and edits to the talk page of an article
- Retention rate overall (for users with less than 100+ edits), via instrumenting the opt-in button, via instrumretenting the opt-in buttonon period TBD) [task needed, related spike: T211195]
- Rate of switching from desktop to mobile? (T208457)
- (future iteration) Effectiveness of call to action methods
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See also the sections about metrics in the [[https://docs.google.com/document/d/1SIQFSsJkC1VkGn_vG53R7FIPQ_bsfa-gTttTV8gdw7E/edit#heading=h.bibzpd548zsy | November 2018 notes]], the [[https://www.mediawiki.org/wiki/Reading/Web/Advanced_mobile_contributions#Metrics |project page]], and [[https://meta.wikimedia.org/wiki/Wikimedia_Foundation_Annual_Plan/2018-2019/Audiences#Outcome_3:_Mobile_Contribution|the annual plan]].