New editors - WMDE deep dive 2 - analytics questions -
Reference Document: New editors - WMDE deep dive 2 - analytics questions
Briefing: 27th October 2021
Delivery of report: asap
Previous Task
General requirements
The report should be delivered in tables and charts in html as in previous reports
The report might be publicly available in the future. For this delivery deadline this is no requirement.
Communication will happen in phabricator
The time span for this report is January 2017 until September 2021
Analytics areas
Organic development of editor numbers
since January 2017: How many actively registered in de-WP? - NOTE: mind the user_self_made field in wmf.mediawiki_history
How many of them edited (since registration until 30th September 2021):
1 edit
2 to 4 edits
5 to 9 edits
10 to 49 edits
50 or more edits
(please indicate if the higher edit classes are included in the lower edit classes)
retention rate: How many newly registered users are active after (active = at least 1 edit)
1 month after registration
6 months after registration
How high is the retention rate of these active users compared to the number of registrations?
How many edits were made by these users in total in the given time period (articles only)?
direct campaigning effects
All previous campaigns should be covered. For the following we need the sum and the individual numbers per campaign
since January 2017: How many actively registered in de-WP?
How many of them edited (since registration until 30th September 2021):
1 edit
2 to 4 edits
5 to 9 edits
10 to 49 edits
50 or more edits
retention rate: How many newly registered users are active after (active = at least 1 edit)
1 month after registration
6 months after registration
How high is the retention rate of these active users compared to the number of registrations?
How many edits were made by these users in total in the given time period (articles only)?