We could also set the 'name' parameter in Coord objects when Wikibase adds coordinates to GeoData.
unfortunately name is not a multilingual field, but we could at least set it to the label of the content language of the wiki, with language fallback.
For Wikidata, this would be English :/ but still would be more helpful than seeing the name as NULL when looking at the geo_tags database table or the data in elastic search.