As a product manager (or analyst) I want to know where people "come to" the app from, for users who have opted into data sharing.
Sources of app opens could be the following:
- Spotlight search
- Other deeplink (not in Safari)
- 3-d press home icon
- home icon
- widget click-through
Am I missing any?
I would strongly suggest we do not record the actual article being opened or the full url of the referrer, but rather just the category.
Given the sandboxed and privacy features of iOS apps, we may not be able to determine or record this, but its worth looking into and seeing what we can. This spike is to determine what is possible/reasonable for iOS.
Note that Android recently added tracking of this referrer, but we do not expect the two platforms to pass identical sets of data given their different approaches to cross-app opening and user data sharing.