Standardize utm_source from app donations without a banner and clean up old data
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	Cstone
	Thu, Nov 9, 9:39 PM

Description

We are creating utm_source for in app donations but for others starting in the app and going into a web browser the utm_source is set to the app version. Example:

utm_medium=WikipedaApp
utm_campaign=iOS
utm_source=7.4.3.2822

Our code is exploding utm_source on . so this is putting 7 or 2 into the banner data.

Update the apps to send appmenu in utm_source and not the app version
Do send the app version in app_version
Add catch in DonationData to set utm_source to appmenu.app.$paymentmethod
Clean up current data

Details

Subject	Repo	Branch	Lines +/-
Change from app to inapp to distinguish donation source	mediawiki/extensions/DonationInterface	master	+1 -1
Add catch for in app donation with no banner	mediawiki/extensions/DonationInterface	master	+7 -0
Add catch to change utm_source from non banner app donations	mediawiki/extensions/DonationInterface	master	+56 -0

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Related Objects
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		Status	Subtype	Assigned	Task
		Open		None	T344004 [EPIC] Improve Donor experiences in the apps
		Open		Cstone	T350919 Standardize utm_source from app donations without a banner and clean up old data

Event Timeline

Cstone created this task.Thu, Nov 9, 9:39 PM

Restricted Application added a subscriber: Aklapper. · View Herald TranscriptThu, Nov 9, 9:40 PM

Change 973237 had a related patch set uploaded (by Cstone; author: Cstone):

[mediawiki/extensions/DonationInterface@master] Add catch to change utm_source from non banner app donations

https://gerrit.wikimedia.org/r/973237

gerritbot added a project: Patch-For-Review.Thu, Nov 9, 9:46 PM

SNowick_WMF added a parent task: T344004: [EPIC] Improve Donor experiences in the apps.Thu, Nov 9, 10:03 PM

SNowick_WMF added a project: Wikipedia-iOS-App-Backlog.

SNowick_WMF added subscribers: SNowick_WMF, JTannerWMF, Tsevener.

Cstone claimed this task.Thu, Nov 9, 11:54 PM

Moving into current sprint to review @Cstone patch; then pending Apps team

More notes for apps:

This ticket is for modifying the values we send when the user goes to donate via our web view through the app Settings path (i.e. not campaign modal, not native Apple Pay). Currently through Settings, iOS sends users to this in-app web view url:

https://donate.wikimedia.org/?utm_medium=WikipediaApp&utm_campaign=iOS&utm_source={app-version}&uselang={langcode}

We want to modify it to send them to:

https://donate.wikimedia.org/?utm_medium=WikipediaApp&utm_campaign={iOS/Android}&utm_source=appmenu&uselang={langcode}&app_version={app_version}

Tsevener added a project: Wikipedia-Android-App-Backlog.Mon, Nov 13, 10:24 PM

Cstone added a project: Fundraising Sprint vvv - tell me more.Tue, Nov 14, 4:19 AM

Cstone moved this task from Backlog to Ready for Review on the Fundraising Sprint vvv - tell me more board.

LGoto triaged this task as Medium priority.Tue, Nov 14, 5:09 PM

LGoto edited projects, added Wikipedia-Android-App-Backlog (Android Release - FY2023-24); removed Wikipedia-Android-App-Backlog.

LGoto moved this task from Needs Triage to Engineering Backlog on the Wikipedia-iOS-App-Backlog board.Tue, Nov 14, 5:41 PM

Tsevener added a project: iOS Release FY2023-24.Tue, Nov 14, 5:42 PM

Given we aren't going to manage to make this change, test etc. prior to big english, to avoid any complications in data this work should not be released in production until after big english

Change 973237 merged by jenkins-bot:

[mediawiki/extensions/DonationInterface@master] Add catch to change utm_source from non banner app donations

https://gerrit.wikimedia.org/r/973237

ReleaseTaggerBot added a project: MW-1.42-notes (1.42.0-wmf.7; 2023-11-28).Wed, Nov 15, 7:01 AM

Maintenance_bot removed a project: Patch-For-Review.Wed, Nov 15, 7:10 AM

Change 974708 had a related patch set uploaded (by Cstone; author: Cstone):

[mediawiki/extensions/DonationInterface@master] Add catch for in app donation with no banner

https://gerrit.wikimedia.org/r/974708

gerritbot added a project: Patch-For-Review.Thu, Nov 16, 2:17 AM

Change 974708 merged by jenkins-bot:

[mediawiki/extensions/DonationInterface@master] Add catch for in app donation with no banner

https://gerrit.wikimedia.org/r/974708

Maintenance_bot removed a project: Patch-For-Review.Thu, Nov 16, 3:30 AM

Change 975082 had a related patch set uploaded (by Cstone; author: Cstone):

[mediawiki/extensions/DonationInterface@master] Change from app to inapp to distinguish donation source

https://gerrit.wikimedia.org/r/975082

gerritbot added a project: Patch-For-Review.Thu, Nov 16, 9:02 PM

Change 975082 merged by jenkins-bot:

[mediawiki/extensions/DonationInterface@master] Change from app to inapp to distinguish donation source

https://gerrit.wikimedia.org/r/975082

Maintenance_bot removed a project: Patch-For-Review.Thu, Nov 16, 9:10 PM

Talked to @JMando today, the utm_source from in-app donations will change to appmenu.inapp.apple while the ones from the app but done through the browser will stay as appmenu.app.{payment_method}

Sounds good to me, thanks @Cstone!

AKanji-WMF awarded a token.Fri, Nov 17, 2:46 PM

Cstone updated the task description. (Show Details)Tue, Nov 21, 2:46 AM

AKanji-WMF edited projects, added Fundraising Sprint - Wake me up when December ends; removed Fundraising Sprint vvv - tell me more.Tue, Nov 21, 10:12 PM

Cstone moved this task from Backlog to Doing on the Fundraising Sprint - Wake me up when December ends board.Wed, Nov 22, 12:09 AM